Spectrum Labs is a new cosmetics brand that specializes in custom-swatched makeup. The company uses scanning technology to provide personalized foundations for all skintones. Each foundation is made and measured with both skin color and skin type in mind. Spectrum Labs empowers its customers by closing a gap in traditional cosmetic outlets that excludes people with unique skintones. Their product line is expanding to provide the same customization to lipstick, blushes, eyeshadows, and more.